• Scenario
• Getting organised
• Planning
• Keeping track
• 
• Proposal
• Logo

• Swap advert
• Promotional movie
• Information point
• 
• eportfolio
• Review

PROMOTIONAL MOVIE

One of the products must be a movie to promote an event where your target audience can experience fairly traded products. For example, you might decide to promote a market, a tea party/breakfast club with fairly traded food, an ethical fashion show, a football/rugby match with fairly traded sports gear.

 

The movie must include:

• a title and your logo

• at least two short video clips you have produced yourself

• other suitable images/video clips

• a soundtrack you have produced yourself

It must:

• run for between 60 and 90 seconds

• not be produced using presentation software

• not include any credits

• comply with copyright

Produce a timeline storyboard for the movie.

 

Get feedback from test users and make changes if necessary.

 

Save your revised timeline storyboard in your EVIDENCE folder. Make sure you clearly identify the target audience.

 

Produce and edit the movie. Make sure that it is synchronised.

 

Get feedback from test users and make changes if necessary.

 

Save your movie in your PRODUCTS folder.

 

Update your assets table and ongoing plan.